Skip to main content By Max Goldbart Max Goldbart International TV Co-Editor @Goldbart1 More Stories By Max Disney+ Hires Amazon’s Philip Pratt To Run Originals In Germany, Switzerland & Austria How A+E Global Media Is Leveraging The “Extraordinary” Power Of K-Pop Stars Steven Moffat’s ‘Number 10’ Finds European Co-Producer View All October 12, 2026 1:00am Add us as a Google Preferred Source Disney+’s ‘Call My Agent Berlin’ Disney+ Philip Pratt , the former Amazon Germany originals boss who over
In a move that might just make Disney+ the coolest kid on the streaming block, Philip Pratt has been hired to run original productions in Germany, Switzerland, and Austria. Yes, you heard that right! The former Amazon Germany originals chief is making the leap to the House of Mouse, and it’s about time we get into the nitty-gritty of what this means.
Now, for those who might not know, Philip Pratt isn’t just some random guy who stumbled into the job. He was the mastermind behind Amazon’s original content strategy in Germany, where he was responsible for hits like Maxton Hall. So, if you’re wondering whether he’s up for the challenge, just remember: he’s the guy who made streaming in Germany slightly less boring. And that’s no easy feat!
Pratt is stepping into the role of VP of Original Production for the DACH region (that’s Germany, Austria, and Switzerland for those not in the know) and will be based out of Munich. If you’re picturing him sitting in a lederhosen while sipping a stein of beer, you’re not entirely wrong—but let’s not get too carried away with stereotypes.
His mission? To oversee commissioning in the region, which basically means he’ll be the gatekeeper for what content makes it to our screens. We can only hope he has a good taste in shows because, let’s face it, we’ve all suffered through some questionable content in our streaming journeys.
But what does this mean for viewers in the DACH region? Well, with Pratt at the helm, we can expect a more tailored approach to original programming. This could mean everything from local dramas that hit close to home, to comedies that actually make you laugh (not the awkward, cringing type). With his experience, there’s a good chance we’ll see some unique offerings that reflect the culture and humor of these countries.
Of course, it’s not all sunshine and rainbows. Disney+ has some serious competition in the region, not just from Amazon Prime but also from Netflix, which has been making waves with its localized content. So, Pratt’s got his work cut out for him. But if anyone can tackle this challenge while keeping a sense of humor intact, it’s him.
As we await his official start in early 2027 (yes, that’s a bit of a wait, but good things come to those who wait, right?), we can only speculate about the future of Disney+ in the DACH region. Will we see a resurgence of classic Disney magic? A new wave of thrilling originals? Or perhaps a reality show featuring yodeling? The possibilities are endless!
So, here’s to Philip Pratt and his new adventure! We’re all rooting for you to sprinkle some Disney charm over the originals landscape in Germany, Switzerland, and Austria. And who knows, maybe we’ll finally get that long-awaited series about the life of a Bavarian pretzel. Okay, maybe not—but a streaming platform can dream, can’t it?
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