34BigThings: A Homecoming for Italy’s Indie Game Studio

In the world of video games, where studios can rise and fall faster than you can say “microtransactions,” it’s always refreshing to hear a tale of redemption and freedom. Enter 34BigThings, Italy’s second-largest independent game studio, which has just bought its way back to independence from Embracer Group. Yes, you heard that right! This isn’t just a plot twist; it’s more like a sequel that everyone actually wanted.

It certainly sounds like good news for 34BigThings, although its return to independence could be seen as a sign of continued upheaval at Embracer, which after ballooning to a surprise game industry powerhouse has spent the last few years laying off employees, closing and selling studios, and running through multiple restructurings.

Founded in 2013, 34BigThings is known for churning out some pretty exciting titles like Redout and Carmageddon: Rogue Shift. If you haven’t played Redout, let me tell you, it’s like Wipeout but with a dash of Italian flair and a sprinkle of adrenaline. And Carmageddon? Well, it’s the classic chaos of racing mixed with a dash of mayhem – who wouldn’t want to mow down pedestrians in a video game, right? (Just kidding, please don’t try this at home.)

So, what does it mean for 34BigThings to be back in the hands of its original founders? For starters, it means they can take creative control back into their own hands. No more corporate overlords breathing down their necks, demanding more loot boxes or microtransactions. It’s like being handed the keys to your childhood treehouse again after years of being told how to decorate it.

Let’s face it, being part of a larger conglomerate like Embracer can have its perks. You get funding, support, and a network that might just help your game reach wider audiences. But it can also mean losing that special spark that made your games uniquely yours. The studio’s co-founders, who’ve always had a vision for their creations, now have the freedom to execute that vision without interference. Imagine being told you can only use blue paint in your art project when you’ve got a whole rainbow at your disposal. That’s what it’s like to be under the thumb of a big company.

What’s next for 34BigThings, you ask? Well, they’re probably going to take a moment to do a happy dance, which is long overdue. Then, they’ll likely focus on developing new projects that reflect their original vision. Fans can expect more innovative gameplay and unique experiences without the constraints of corporate mandates. Who knows, maybe we’ll even see a return of some classic game elements that have been gathering dust in the back of the creative cupboard.

In a gaming landscape where studios are often bought, sold, and rebranded faster than you can say “DLC,” it’s heartening to see a company reclaim its independence. It’s a reminder that sometimes, the best stories come from those who dare to take the road less traveled – or in this case, the road back home.

So, here’s to 34BigThings! May your future projects be as bold and exciting as a high-speed race through the Italian countryside. And if you’re reading this, keep an eye on their next moves; they might just surprise us all.


Inspired by: “Italy’s second-largest independent game studio buys its freedom from Embracer | 34BigThings, known…” (r/technology)